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Waxxpot Launches First Retail Body and Brow Line

Growing wax franchise taps into post-pandemic beauty boom with exclusive body collection and brow products

October 07, 2021 // FranchiseMarketingSolutions.com // COLUMBUS, Ohio – Waxxpot, a full-service waxing salon that provides hair-removal services from head to toe, has launched its first line of high-end body and brow products. The Body Collection includes a proprietary body wash, body lotion, and an ingrown hair serum that were carefully formulated and are exclusive to Waxxpot. In addition, the brand has introduced a brow gel and brow serum line. The products are only available for purchase at Waxxpot salons across the country.

“We are very excited to introduce this new line of proprietary products by Waxxpot,” says Susan Mustian, vice president of product development for Waxxpot. “Not only are they a great value for the quality of product, but we are able to answer the call from our loyal clients for long-term body and brow care that goes hand in hand with the services we offer.”

Waxxpot salons feature modern, über-chic interior styling with private waxing rooms and a variety of waxing services and treatments for men and women. Featured services include Brazilian and bikini waxes, facial and eyebrow waxing, lash lifts, lash tints and an extensive menu of men’s services.

The Waxxpot Body Collection includes three products; “CLEAN Body Wash” cleanses and polishes the skin, “HYDRATE Body Lotion” locks in deep moisture, and “PREVENT Ingrown Hair Serum” fends off ingrown hairs. The brow line includes a Brow Gel for a polished look and a Brow Serum for nourishing and growth. An exfoliating scrub will be added to the line in 2022.

Waxxpot is the leader in private and gentle hair removal. At each salon, a team of estheticians with specialized industry knowledge offers custom waxing services to ensure smooth results in a timely fashion. The brand also uses proprietary beeswax-based hard and soft waxes that make the hair removal process easier on guests. As the self-care movement continues to grow exponentially, Waxxpot is experiencing demand from male clientele who are embracing waxing as an alternative to shaving.

SOURCE Waxxpot

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