RockBox Fitness Expands to Florida with Six Fitness Studios Opening Soon in the Sunshine State
Fast-Growing Boutique Fitness Franchise Awards its First Territories in Florida; Half Dozen High-Intensity Boxing and Functional Training Studios Begin Opening in 2022
December 01, 2021 // FranchiseMarketingSolutions // Huntersville, NC – RockBox Fitness, a rapidly expanding state-of-the-art group fitness concept that combines boxing, kickboxing, and functional training in a high-energy environment, is thrilled to announce its imminent arrival in the Sunshine State. With two multi-unit deals signed in recent months, Floridians will soon be able to enjoy the unrivaled RockBox Fitness experience at six locations in the Greater Jacksonville and Greater Orlando communities.
RockBox Fitness is where Fight Club meets night club, offering a high-intensity workout with the fun energy, thrilling lights, and electrifying music of a live concert. RockBox Fitness members range from boxing beginners to skilled fitness enthusiasts.
The Orlando-area territories were awarded to Yves and Jael Lamothe of Rockledge, Florida. Two of the three locations will be located in the city. The third will be in Viera, a coastal community 50 miles outside of Orlando that neighbors NASA Kennedy Space Center where Yves works as a Senior Project Manager. As if helping send rocket ships and astronauts to space isn’t impressive enough, the former U.S. Marine and his wife wear several professional hats.
“RockBox Fitness was a great fit for us, given my 23-year side gig as a professional DJ and my passion for health and fitness,” Yves says. “Jael and I understand the power of a well-curated set list and a lively environment. RockBox brings the fun of music into the fitness routine. It gets people hooked because it feels like a party and a workout in one. As a lifelong fitness enthusiast, it’s a business that combines my two favorite hobbies.”
The additional three territories in Greater Jacksonville were awarded to Aahlaad Kareddy and his business partners, Varun Thummalapally, Gopal Kasarla, and Ajay Mupparaju. Their fitness studios will be located in Jacksonville Beach, Loretto, and Sampson. Kareddy is a longtime RockBox member, and decided the time is right to start his own community of members.
“We are thrilled to be among the first franchisees to introduce Floridians to the ‘Fight Club Meets Night Club’ style of working out,” Aahlaad says. “There is no other fitness concept out there like RockBox Fitness. This unique experience – a workout that is undeniably fun – has the power to change lives for the better with the windfall of health and lifestyle benefits members enjoy after getting hooked on our high intensity workouts.”
Founded in 2017, RockBox Fitness was created to avoid the number one problem with any fitness program: boredom. Monotonous elliptical and treadmill machines need not apply for killer cardio workouts at RockBox. Instead, the studios feature all the equipment and heavy bags needed for a boxing and kickboxing workout, plus functional training tools like kettle bells, battle ropes and sleds. Certified trainers offer 1-on-1 support in an environment designed to keep members motivated, with high-end sound systems and color-adaptive lighting that changes to cue workout intensity.
“We look forward to welcoming new RockBox members along Florida’s eastern coast and supporting our new and future franchisees at every step,” says Roger Martin, CEO of RockBox Fitness. “Workouts that are fun are unfortunately uncommon, but RockBox is changing that one state and one city at a time as impassioned members of our franchise family introduce our group fitness classes to new communities across the country. If you don’t have a RockBox in your neighborhood now, it won’t be long.”
Franchisees like Yves, Jael, Aahlaad, Varun, Gopal, and Ajay benefit from unmatched support, the latest in digital marketing techniques to acquire customers, and science-backed workout regimens that turn members into lifelong brand ambassadors. RockBox owners not only enjoy a strong return on their investment, but they also join a community of like-minded entrepreneurs with a shared passion for health and fitness.
About RockBox Fitness
Founded in 2017 and franchising since 2018, RockBox Fitness is a state-of-the-art fitness studio that combines boxing, kickboxing, and function weight training to help members get into shape. With strategically designed studios, advanced audio system and psychological mood-altering lights RockBox’s workouts are an immersive experience for every member that walks through the door. Every workout, from group fitness to personal training, is designed to focus on an individual’s improvement and self-esteem while increasing their strength and agility. Today, there are 36 studios open and successfully operating in the United States, with dozens of others in various stages of development across the country.
SOURCE RockBox Fitness
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